![]() ![]() When a website continually publishes high-quality material that search engines and people alike know they can trust, the domain as a whole begins to gain trust in the eyes of the search algorithm. This allows your work to rank higher on SERPs, even though it has not had the time to gain necessary SEO features, like backlinks. When you have established a strong domain authority score, Google automatically trusts your new posts more than they trust the posts made on other sites without that built-in trust. Domain Authority is a score (on a 100-point scale) that predicts how well a website will rank on search engines. ![]()
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